Lane Becker is a principle at Freestyle Capital, an early stage venture capital firm, and co-founder of Get Satisfaction. Previously, Lane co-founded Adaptive Path, a user experience strategy, research, and design consultancy.
Lane has been chasing the tornado that is the Internet ever since it first started tearing its way through every industry and society on the planet, from his first time on the Web in 1993 (not terribly long after it was invented) to his first failed startup in 1999 (don’t ask) and all the way through to his current job at Freestyle Capital, the hippest VC firm in all of Silicon Valley. Along the way, Lane co-founded Get Satisfaction, a popular startup dedicated to making customer service not suck, and also Adaptive Path, a product and strategy consultancy that pioneered the concept of user experience design as a market differentiator and also accidentally invented the word “blog.”
Along with his partner Thor Muller, Lane is currently working on a book about harnessing serendipity as a business practice. Other arguably related current obsessions include: improv theater as management technique, pop-up cocktail parties, and gaining a deeper understanding of the surprising relationship between behavioral neuroscience, modern network theory, and buddhist practice.
Unsurprisingly, Lane lives in northern California.
Thor and Lane’s Talk: Planned Serendipity